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Argentina’s Wine Exports Rebound in September, but Revenue Still Lags Volume

Argentina’s wine exports bounced back sharply in September, rising 24.2% from a year earlier to 230,744 hectoliters.

According to the National Viticulture Institute (INV), the federal agency that tracks the country’s wine industry, the gain breaks cleanly with a weak summer, though the year-to-date numbers show that higher volumes are not yet translating into higher revenue.

A Clear Break from a Weak Trend

September’s result followed two difficult months. Export volumes had fallen 41.8% in July and 29.6% in August compared with the same months of 2025.

The recovery reached both main sales channels:

  • Bottled wine: shipments rose 26%.
  • Bulk wine: exports rose 18%, with white wines the main driver, surging 329.4% from a year earlier.

Nine Months: More Volume, Less Money

Between January and September, Argentina exported 1,480,437 hectoliters of wine, up 3.2% on the same period of 2025. However, the total free-on-board (FOB) value fell 4.7% to $474.4 million.

That gap matters. Shipping more product while earning less can signal pressure on export prices and margins, and it limits the benefit of volume growth in a business with high agricultural, packaging and logistics costs.

Uneven Performance by Category

Results varied widely across product types in the first nine months:

  • Wines without a varietal designation: up 42.2%, the largest increase.
  • Sparkling wine: up 17.4%.
  • Varietal wines: down 2.5%.

Malbec remains by far the leading variety abroad, accounting for nearly 70% of total wine exports. Cabernet Sauvignon ranks second with 9%, followed by Chardonnay with 7%.

Concentrated Must Outperforms Wine

Concentrated grape must, another important export for Argentina’s wine regions, showed stronger momentum. Exports rose 34.5% in September from the previous month. Over nine months, they reached 72,385 tons (+20.1%), with revenue up 9.3% to $105.4 million.

The contrast with wine is notable: in must, both volume and revenue grew, while in wine only volume did. The difference may reflect distinct pricing conditions, product mix and demand patterns between ingredients and finished drinks.

Outlook: Stronger Volume, Open Question on Value

With a quarter of the year still to go, volumes shipped through September are already close to the total for all of 2025. If the pace holds, Argentina could close 2026 with a stronger annual volume result. The open question for producers is whether sales growth can be converted into better revenue per shipment in a tougher pricing environment abroad.

Source: Vinetur

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